TIMELINE
3 months
ROLE
Lead web designer
WEBSITE
maryannaeaton.com
THE LONG HAUL
Mary Anna Eaton is the daughter of Leonard Samuel Shoen, the founder of U-Haul. She spent a decade tracing the true story of her father's life through reading his diaries.
The scope of this project was to build a website to serve as a hub for publishers to discover her upcoming book about Shoen's life, The Long Haul.
I worked very closely with this client to match her specific vision for the website to match the style of the book.
WIREFRAMES + MOCKUPS
FINAL DESIGN
The initial concept explored a more visually expressive direction, but the final design was refined according to client feedback to better reflect the reading experience of the client’s book. During final revisions, the typography and section layouts were simplified to prioritize readability, clarity, and a clean, professional literary presentation over more decorative or highly stylized visual elements.
